"TEXT THAT Q" LAUNCHES IN JANUARY OF 2013! THE STORY OF AN APP
Almost 2 years in the making, and TextThatQ has launched! It is the newest concept of a social media app to hit the world. After lots of hard work and 2 beta testing periods, the app is now live.
TextThatQ was an idea created by Jake Seeman, a Mizzou graduate and chemical engineer. It was programmed by fellow Mizzou graduate, Stephen Lindhauer. The concept? A place to ask anything about life's craziest questions in complete anonymity.
Users can post questions to the social community with their own set of criteria, deciding what people should receive their question based on common interests, hobbies, age, and more. It allows people to interact in a way that removes the embarrassment of asking their most pressing questions.
Some prefer to ask silly questions, and some ask questions on rather serious topics dealing with a range of issues. These include male-female relationshis, personal challenges, family problems, and personal growth. All the while, participants are much more willing to open up knowing that they remain anonymous.
Once a question has been posted and a user recieves an answer, they can give it a "thumbs up" or a "thumbs down". These actions are rewarded with points, or a deduction of points is made. But after the question has been answered, the two participants can carry on a conversation at length.
The app has been in development for nearly two years, and my role has been to head up the marketing efforts. It has been a long, fulfilling journey, and I've learned a lot about what it takes to develop and roll out a successful app.
Now that the app has been released, we have decided to make two new key additions to the core group, which includes web development expert Jason Piper and marketing mogul Tim Largent. It will take the effort of all 5 team members and more to see the app hit the level of success that it is headed for.
With the huge surge in smartphone use in society, app development has exploded. This is what originally attracted Jake Seeman into the rapidly advancing sector. As far as we can tell, there are no boundaries to how far it will reach.
I'll be reporting back on how we are doing with the rollout of the app, and sharing everything we learn. It has already been quite a journey, and we have seen some of our dreams come true. In the meantime, check out the YouTube video demo of the app, and then download it to your iPhone/iPod/iPad here!
Do you know someone who has developed a mobile app for Android, iOS, or Windows Phone Mobile? We'd sure like to hear the story about its success (or failure). Share in the Disqus comments section!
Vice President of Marketing, CoMo Coding LLC